De Nieuwe Passage will exist 5 years in September. This modern indoor shopping street was officially opened on the 18th of September 2014. Just like the old section, the new section of De Passage was given an impressive contemporary high glass roof.
The architect B. Tschumi was inspired by Delft Blue for the ceramic facade with blue and white tiles. These tiles, together with the drop-shaped window openings, are now, 5 years later, a well-known phenomenon in the city centre of The Hague.
Saturday the 21st of September we will celebrate our 5th year anniversary. Purchase a product between 11.00 and 17.00 hours with a minimum of € 25,- in De Nieuwe Passage and hand in your receipt. If you hand in your receipt to one of our promo girls in De New Passage, you will receive a nice Tote bag as a gift. You also have a chance to win some great prices or a €150,- shopping credit at one of our stores.
The newest autumn collection is now available in the shops, so shop around!